Planning for Ancillary Products: DRAWN MOCK UP.

Front Panel:

A5 Advertisement:

Research for Ancillary Product: THE DO'S AND DON'TS.

The do's and don'ts to making the ancillary products.


Do's: 

• Use a clear font
• Use appropriate size for: Image and Font
• Use clear photos that are in focus
• Use photos that are an appropriate shape for the page 
• Use a layout that follows the rule of thirds for composition
• Use an appropriate type face that follows: genre conventions and a house style
• Be careful where you place the font. It must: follow genre conventions and be clear from a distance
• Follow the conventions of the 3 colour rule and use colour that is appropriate for: images, font and background.
• Think carefully about how you use and integrate: font, text & language and image. Remember that placement of text next to an image will anchor specific meaning.
• Use appropriate industry logos and conventions, properly positioned: barcode, date, copyright, titles, artist name.

Dont's: 

• Stretch images, this will make them out of focus
• Use layer styles
• Use unnecessary effects. Any effects used MUST suit the genre.
• Place text across the artist's face.
• Use a font simply because you 'like it'
• Feel you need a separate photo on every panel - be creative!!

Chosen images for digipak and advertisment

I have thought and rethought about what I want to do with my digipak and advertisement and I have changed my mind about a million times, and I won't fully know what I want until I have tried a few things out.  So far I have decided that for the inside left panel I want the picture of Charlene outside in an orange dress with CD listings running down the left hand side.  I have then decided that I will probably use the picture of Charlene's hands for the CD housing.  For the front cover I will use the picture of just Charlene's face, and for the back of the CD cover I will leave it plain with a grey background and white writing or maybe some sort of graphic design.  Finally for my advertisement I defiantly want to use the picture of Charlene in her long dress.
I am defiantly going to use this picture for the front cover I think It will really work well with the genre and it shows her face the best out of all the pictures.

This is the picture I'm going to use for my advertisement, I think the length of it is really good for a big poster and because she is very centred I can use the rest of the picture to write information.

At the moment I have used this picture for my CD housing but I'm probably going to change it to the picture at the top of this page, of Charlene's fingers crossed.

 I'm using this picture for the inside left panel, and I have written the song listings down the left hand side.  However it was very hard to find a colour to put the font in because the picture isn't black and white, and because of the sunlight in the background I can't use white and the darkness of the tree I can't use black, I have chosen a darkish grey but I might go back and change that.

INTRODUCING ADOBE PHOTOSHOP.

Photoshop is a CAD programme (computer aided design) used to create all sorts from scratch. Change or touch up images and text. It is a very advanced programme used by many ranging from home users to big advertising companies.

This toolbar is located on the left hand side of the screen (however it can be moved if wished). This toolbar contains all the tools needed to alter the document (project).
Certain icons have specific jobs and purposes. They are categorized according to similar functions.

Move Tool - The main tool which grabs the image (layer) and drags it anywhere.

Rectangular Marquee Tool - Selects sections in squares or rectangles.

Quick Selection Tool - Selects sections of the layer according to similar colour.
  

You can tell the function of some other tools by the tool icon image.     i.e --> meaning 'insert text.'

This section is called the History Box, which shows the history of what you have done on the programme so far (on the project - NOT overall)  You can see the pathways you have taken to change or create something. This is an easy way to redo or undo a certain change on the current project.

This box shows you all the contents on your current project and in order from when they were out there. They are set out as 'Layers' as each individual content (i.e image or text) are layered over each other. If you want a certain text or maybe image to be the very first layer, then this will have to be dragged to the top of the list.

The padlock item in this section means the layer can be locked down (and so cannot be touched or changed and unless the padlock is unlocked) As you can see in the image, the 'Background' layer has been locked down as this is the very very first layer. The background cannot be unlocked and changed.

Although I do digital photography for an A Level, i still lack in experience with PhotoShop. However during the digipak practice lesson I realised that the programme was not so hard to work, i learnt the basics straight away and even helped out fellow peers. I am comfortable with using this programme to create my ancillary products.

Choosen Images for digipak

 

(all pictures are taken by me except the last image shown)

Feedback From Music Video

Mock Up Of Digipak

Do's And Don'ts Of Design Artwork

Do’s and Don’ts

Do:

1. Use a clear font. So make sure the font is not to curly
2. Use appropriate sizes for your images and fonts, so make sure they are not too big or too small
3. Use clear photos that are in focus
4. Use photos that are appreciate shape for the pages. So make sure the artists are in the right position for the camera
5. Use layout that follows the rule of thirds for composition
6. Use an appropriate type face that follows genre and a house style. So the album images and style has to match the genre of the artist
7. Be careful where you place your font. - Make sure it isn’t in a weird position or in a place where you cant see it
8. Follow the conventions of the 3 colour rule and use a colour  that is appropriate for example the image, font and background
9. Use appropriate industry logos and conventions, properly positioned for example barcode, date, copyright, titles and artist name

Don’t

1. Stretch images, this will make them look weird and out of focus - if you want it to be in proportion you can use ’Maintain aspect ratio’ on Photoshop
2. Use layer styles - Unless you know how to make it look right and fit onto the image
3. Use unnecessary effects. Any effects must suit genre
4. Place text across artists face
5. Use a font simply because ‘you like it’
6. Feel you need a separate photo on every panel 

Few Ideas I Got From Existing Ancillary's

One of my mains ideas came from Rihannas new album cover, as it uses colour and black and white which really makes a difference to how we look and perceive the images and they also contrast with each other very well.

       

Another digipak that I took inspiration from was from Esme Denters, which is just of her with a white background. I thought this was really pretty and simple. And really caught my attention because of the colours of the fonts and little effects that were used.